Millsberry cover art

General Mills series

Millsberry

Millsberry was an advergame, created by General Mills in July 2004 as a marketing tool. It had shops, homes, an arcade, special events, and a weekly newspaper called the Millsberry Gazette, which told you the…

5 July 2004

Millsberry is a role-playing (rpg), released 5 July 2004 on Web browser.

Verified Sources: IGDB

What Millsberry is

Millsberry was released in 2004. It is available on Web browser only.

The premise, in the publisher's words

Millsberry was an advergame, created by General Mills in July 2004 as a marketing tool. It had shops, homes, an arcade, special events, and a weekly newspaper called the Millsberry Gazette, which told you the happenings in Millsberry. General Mills often used product placement on Millsberry. It was a web site mainly targeted towards elementary and middle school students, though it could be played by everyone. You were required to sign up to be able to fully and freely access Millsberry.
Description from the publisher · source

How it plays

It is played from a auditory perspective. Its themes are kids.

What it launched against

Millsberry launched on 5 July 2004, within three weeks of Paper Mario: The Thousand-Year Door, The Legend of Heroes: Trails in the Sky, Silent Hill 4: The Room and ESPN NFL 2K5.

Released around the same time: Paper Mario: The Thousand-Year Door, The Legend of Heroes: Trails in the Sky, Silent Hill 4: The Room, ESPN NFL 2K5.

Official trailer

Gameplay Video thumbnail

Sourced from the publisher’s YouTube channel.

Quick answers

Millsberry — frequently asked questions

When did Millsberry come out?
Millsberry was released on 5 July 2004 for Web browser.

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